When choosing a cell phone carrier, the “Big Four”—Verizon, AT&T, T-Mobile, and Sprint (now merged with T-Mobile)—are often the most recognized and popular options. Each of these carriers offers a range of features and pricing plans designed to cater to different needs, from high-speed data and nationwide coverage to affordable family plans and perks. In this article, we’ll compare the key features and pricing of the Big Four carriers to help you determine which one best suits your needs.
Verizon: Premium Coverage and Speed
Verizon is widely known for its extensive coverage and reliable network. With a reputation for having the best overall coverage in the United States, Verizon offers strong signal strength in both urban and rural areas. This makes it an excellent choice for those who prioritize consistent connectivity, especially in more remote locations.
Pricing
Verizon’s plans are typically on the higher end of the pricing spectrum. They offer unlimited data plans, such as the Start Unlimited, Play More Unlimited, and Get More Unlimited plans, which range from $70 to $90 per month. Verizon also offers family plans that allow you to add multiple lines for a discounted rate.
Features
Verizon includes a range of benefits with its plans, such as access to 5G Ultra Wideband for faster speeds, mobile hotspot data, and streaming perks like Disney+ and Apple Music with select plans. Verizon also offers a 5G home internet service in select areas, providing customers with a potential alternative to traditional broadband.
AT&T: Versatile Plans and Added Perks
AT&T is another major player in the mobile network industry, known for offering a good balance of coverage, speed, and value. AT&T’s network is reliable, with strong coverage in both urban and suburban areas, though it may not be quite as extensive as Verizon’s in rural locations.
Pricing
AT&T’s pricing for its Unlimited Elite and Unlimited Extra plans ranges from $75 to $85 per month. They also offer family plans and shared data options, which can help lower the cost per line for multiple users. AT&T frequently offers discounts for bundling with its other services, such as home internet or TV.
Features
AT&T offers 5G access with its plans and includes features like mobile hotspot data, HD streaming, and cloud storage. AT&T also provides perks like HBO Max access with its Unlimited Elite plan, making it a great option for entertainment lovers.
T-Mobile: Affordable Plans and Excellent 5G Access
T-Mobile is known for its aggressive pricing strategy and rapid expansion of 5G coverage. With a focus on affordability and innovation, T-Mobile has become a popular choice for customers who want fast speeds and great value. Its network covers a large portion of the country, with a significant emphasis on urban areas.
Pricing
T-Mobile offers several competitive plans, including the Essentials plan starting at $60 per month, the Magenta plan at $70, and the Magenta Plus plan at $85. T-Mobile also offers family plans, which provide discounts when adding additional lines.
Features
T-Mobile’s 5G coverage is one of its strongest selling points, as it has one of the largest 5G networks in the country. T-Mobile includes free international texting and data in over 210 countries with its Magenta and Magenta Plus plans. The carrier also offers features like mobile hotspot data, HD streaming, and a free Netflix subscription with select plans.
Sprint (Now Merged with T-Mobile): Affordable Legacy Plans
Sprint, now merged with T-Mobile, was once a major carrier in the U.S. It was known for offering affordable plans with flexible pricing, but its coverage and speeds were often not as strong as Verizon or AT&T. Since the merger, Sprint customers have been gradually transitioned to T-Mobile’s network, which has improved coverage and speeds for former Sprint customers.
Pricing
Sprint’s pricing was historically one of the most affordable options in the market, with plans starting at $60 per month for unlimited data. While Sprint’s individual plans are no longer available, T-Mobile offers competitive pricing with plans like Essentials, Magenta, and Magenta Plus.
Features
Sprint offered features like unlimited data, mobile hotspot usage, and international roaming, which are now part of T-Mobile’s offerings.
When comparing the Big Four carriers, Verizon excels in coverage and reliability, making it a top choice for users who need consistent connectivity in both urban and rural areas. AT&T offers versatile plans with added perks, such as HBO Max access, and is ideal for those who want a good balance of coverage and value. T-Mobile stands out for its affordability, 5G access, and competitive pricing, making it a great option for budget-conscious consumers. Sprint, now merged with T-Mobile, offers affordable legacy plans but is now part of T-Mobile’s network.
Ultimately, the best carrier for you depends on your specific needs, such as coverage area, pricing, and the features that matter most to you.